The Signature Experience

Custom Brand Identity & Website Design for Women-Owned Businesses

A complete brand identity and website experience for women whose work has evolved and are ready for a presence that reflects the caliber of their work.

Brand Identity for Women in Their Next Chapter

You’ve stepped into a new chapter. Your work has evolved, and it’s time for your visuals to reflect the depth of who you are now.

Through thoughtful design and intentional direction, we’ll create a brand that reflects who you are now and the depth of your work.

BRAND IDENTITY
Discovery & Direction

  • Clarity Questionnaire

  • Creative Direction

Identity

  • Complete Logo Suite

  • Curated Color Palette

  • Typography System

  • Supporting Graphic Elements

  • Brand Imagery Direction

Assets

  • Brand Guidelines

  • Final File Library

  • "We didn’t just get a logo — we got a full brand identity that feels bold, rooted, and aligned with the deeper message we want to share."

    — Christine

  • "I came in with nothing but a name. Steph took that and created a brand that feels thoughtful, refined, and completely me."

    — Bronwyn

  • "Steph pulled the vision out of my head and turned it into a brand that feels cohesive, grounded, and ready to grow with my business."

    — Tiffany

  • "Steph’s brand questionnaire changed everything. It helped me refine my voice, get clear on my client journey, and build a brand I’m genuinely proud of."

    — Alyssa

  • "My brand had no real identity before. Steph created a cohesive, intentional visual world that finally reflects who I am and what I offer."

    — Loryn

Squarespace Website Design for Women Ready to Be Seen

Your website isn’t just a container for your business. It’s your digital presence. It should reflect clarity, showcase the depth of your work, and guide people in with ease.

Whether you’re starting fresh or evolving aspects that no longer fit, I design Squarespace websites that are clean, intuitive, and built with intention. Making your online space finally feel like home.

SQUARESPACE WEBSITE Design

  • Website Strategy & Content Organization

  • SEO Guidance for Website Copy

Design

  • Brand Integration & Styling

  • Custom Page Layouts

  • Mobile Optimization

Launch

  • Basic SEO Setup

  • Launch Support

  • Squarespace Training Resources

  • "I used to think my website wasn’t hurting my business—until Steph redesigned it. Now it reflects the level of work I actually do, and clients immediately notice."

    — Heidi

  • "Steph created a site that feels like home for my work. It's easy to navigate, beautiful to look at, and completely aligned with who I am now."

    — Amy

  • "From our first call, Steph understood my vision. The final website exceeded what I thought was possible—it tells my story without me having to explain a thing."

    — Ruthie

  • "Clients are already commenting on how simple and elegant the site is. It's clear, aligned, and exactly what I needed to move forward with confidence."

    — Angella

  • "Steph brought my business to life online. Every page was designed with purpose—and it finally feels like my website is working for me, not against me."

    — Alyssa

Person working on a laptop at a wooden table with notebooks, handwritten notes, printed photos, and a mug, in a cozy indoor setting.

What You’ll Walk Away With:

  • Space to explore what's changing

  • Clarity around what comes next

  • A trusted guide through the process

  • Design shaped through conversation, not templates

  • A presence that reflects the depth of your work

  • Confidence in sharing it

A Boutique Experience

The Signature Experience is intentionally personal because the work is highly considered. I bring strategy, intuition, and a discerning eye to every part of the process.

Together, we'll create a brand identity and website that reflect the depth of your work and where you're headed next.

FAQs

  • The Signature Experience starts at $8,500.

    This comprehensive package includes a complete brand identity system and custom multi-page website design, creating a cohesive presence from the ground up.

    Payment plans are available.

  • Most projects are completed in 8-10 weeks.

  • The Signature Experience includes a complete brand identity and custom multi-page website. It's designed for businesses ready for a deeper level of strategy, customization, and visual expression.

    The Presence Package includes a custom wordmark, curated visual direction, and a one-page website. It's ideal for women who need the essentials in place and a strong foundation to build upon.

    Both are fully custom experiences. The difference lies in the timeline, the depth of the process, and the scope of what's included.

  • Yes.

    Before your project start date, you'll complete a Clarity Questionnaire designed to help you organize your thoughts, refine your messaging, and gather the content needed for your website. You'll also receive guidance on SEO best practices to help shape your page content.

    Having your content prepared before we begin allows us to focus on design, refinement, and momentum throughout the project.

  • Photography is not included in The Signature Experience, but final images should be ready before your project begins.

    You may provide your own photography, work with a photographer of your choice, or add Brand Photography Direction for support with planning, shot lists, wardrobe guidance, image needs, and photographer recommendations.

    If you're located in the Sacramento or Bay Area, you also have the option of working with Studio Crone's preferred photographer.

    If custom photography isn't available, we'll use thoughtfully selected stock imagery and brand graphics to keep your project moving.

  • Yes. Your website is built on Squarespace and designed to be easy to manage after launch. You'll receive access to your website, along with the resources you need to confidently make future updates.

    If you'd rather have ongoing support, past clients can also book VIP Half Days, VIP Full Days, or additional design support as their business continues to evolve.

Ready for Your Brand & Website to Match the Caliber of Your Work?

The Signature Experience combines brand identity and website design into one cohesive process, creating a visual presence that feels aligned, intentional, and distinctly yours.

let's talk