ESSENCE

Person holding color swatches next to a window with a view of leaves and a wooden table with a vase of dried grasses.

Brand Identity Design for Soulful, Women-Owned Holisitic Brands

You’ve stepped into a new chapter. Whether you’re starting fresh or evolving what you’ve built, this is for women ready for visuals that reflect the depth of their work.

Your voice is clearer. Your work runs deeper. But your brand hasn’t caught up yet.

This isn’t just design. It’s a clarity process. Through intuitive direction and intentional visuals, we’ll define how your business looks, feels, and speaks, based on who you are now.

Person in a brown sweater and colorful scarf examining a book with black and white geometric patterns, surrounded by photographs, notebooks, and a cup on a wooden table in a cozy room.

What You’ll Walk Away With:

  • A brand that feels like who you are now

  • An identity that includes everything that makes your brand instantly recognizable. Not just how it looks, but how it feels: logos, colors, fonts, voice, and visual direction

  • Clarity in your message and confidence in how you show up

  • A sense of ease. Knowing your brand supports you, not holds you back

Why It Matters:

Your brand visuals set the tone before you say a word.
When they’re off, they create hesitation.
When they’re aligned, they create trust, clarity, and ease.

This work helps you show up fully. With presence, consistency, and a brand that finally feels like it fits.

FAQs

  • Nope. That’s part of the work we’ll do together. You don’t need to have it all figured out — I’ll help you clarify what makes you distinct, who you’re speaking to, and how you want to show up. Whether you’re starting from scratch or things feel a little fuzzy, we’ll shape it as we go. I only ask that you’re open, honest, and ready to dig in.

  • Yes! Your brand design will be versatile and easily applied to your website, social media, marketing materials, and more.

  • I do not work with existing logos because my process is about creating a cohesive brand from the ground up. This ensures your entire visual identity is aligned and truly reflects your business.

  • Yes, you can learn more about website design here.

  • On average, the brand design process takes approximately 3-6 weeks, depending on your specific needs and the scope of your package.

  • Each package begins with brand design — whether that’s a streamlined foundation or a full identity system. From there, you can expand into website design, brand photography direction, or a full transformation that brings it all together.

    Most clients choose a complete brand + website package, but we’ll customize the scope to fit your goals. Payment plans are always available.

    Get in touch to explore options and get a clear idea of cost.

Not a Rebrand.
A Revelation.

step in

  • "Steph’s brand questionnaire changed everything. It helped me refine my voice, get clear on my client journey, and build a brand I’m genuinely proud of."

    — Alyssa

  • "My brand had no real identity before. Steph created a cohesive, intentional visual world that finally reflects who I am and what I offer."

    — Loryn

  • "We didn’t just get a logo — we got a full brand identity that feels bold, rooted, and aligned with the deeper message we want to share."

    — Christine

  • "I came in with nothing but a name. Steph took that and created a brand that feels thoughtful, refined, and completely me."

    — Bronwyn

  • "Steph pulled the vision out of my head and turned it into a brand that feels cohesive, grounded, and ready to grow with my business."

    — Tiffany